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A Journey to Media Literacy
Location of production | Year of production | Running time: 
Brussels | 2013 | 7:25 (7min 25sec)
Paolo Celot; Susie Jones
Corporate author: 
European Association for Viewers Interests (ENVI)
Europe and North America

“A Journey to Media Literacy” is EAVI’s seven minute cartoon, designed to explain, in a fun and simple way, what Media Literacy is all about and why it is essential in order to live freely and participate fully in society. It was born thanks to a suggestion by Paolo's 3 kids, who being unable to understand what their father did at work, came up with the idea of making an adventure cartoon to explain ML.


Resource Type: 
Teaching and learning materials
Audio-visual materials
Civic / Citizenship / Democracy
Media and Information Literacy
Level of education: 
Primary education
Secondary education
Non-formal education


Media literacy; Media literacy education; MIL